See our latest videos blogs and posts

{Infographic} The Mobile Lives of College Students

Look at all these college students running around with their fancy smartphones and elaborate haircuts! Thinking they know all there is to know about technology…. Well, the fact of the matter is they probably do. Being raised in an age where tablets/smartphones act as both communication devices and knowledge-enhancing tools have given students a deep […]

Prevent Your School’s Emails From Being Flagged as Spam

If you surf higher education marketing blogs often, you’ve probably noticed there are numerous posts focused on keeping your college or university’s emails out of the Spam folder. Many bloggers claim to have the “be-all end-all” method to shooting your emails straight to a potential students/alumni’s inbox, thus increasing your overall email open rate. Not […]

{Infographic} Social Content Strategy: Cheeseburger Style

If you’re a marketing blog addict, you have most likely noticed content marketing or social content marketing comparisons popping up all over the internet. “Content marketing is like a ferris wheel.” Or “a good social content strategy should be like Britney Spears”… Yeah. Today’s infographic helps roll content creation in a new, tastier direction: The Social Content Strategy Cheeseburger.

Secret Tip to Increase Your Nonprofit’s Email Open Rate

In email marketing, no word is considered dirtier than ‘Spam.’ The phrase itself is enough to send shivers down the spine of anyone marketing online. Today we’d like to share a little-known tip to increase your nonprofit’s email open rates and keep you out of the Spam folder. First off, let’s talk about Sender Packet […]