6 Reasons Alumni Participation Drops
/in Fundraising, Higher Education/by Valeo MarketingI have a college client whose alumni participation has dropped almost 70% in the last 7 years. Cringe-inducing. Hope that doesn’t sound familiar. You bet we’re turning it around. But I want to share some of the reasons they were on such nose-dive. Perhaps you can identify and solve similar issues at your […]
University Fundraising: 4 Tips to Upgrade Your Social Media
/in Fundraising, Higher Education, Social Media/by Valeo MarketingAll fundraising organizations need to have a social media strategy if they want to get the word out about their cause. However, social media savvy isn’t just a necessity for charities and nonprofits! Universities that fundraise should also take the time to build out a smart social media strategy. Whether your school is raising money […]
5 Strategies for Sending Better Emails To Alumni
/in Email Marketing, General, Higher Education/by Valeo MarketingThe relationship between a school and its graduates is a very special one. Long after they walked across that graduation stage, students feel as though they made a great impact on the school. Once the alumni have moved on with their careers it can be hard to keep in contact. Some alumni may even feel […]