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Infographics are by far the most amazing thing to grace the internet since Lolcats and Zombo.com (it’s lifechanging). They combine relevant facts and bold images all in one handy graphic. Now, it goes without saying certain industries *cough* nonprofits *cough* could benefit more from the visual stimulation infographics provide. The importance behind any organization’s cause […]
Let’s talk email nurturing for your college or university. Because there’s still time to pull in new leads prior to the spring semester, September presents a perfect time to take a long, scrutinizing look at your current email marketing campaign. To start, ask yourself: Could my campaign be more lead focused? In a previous post, […]
Since the dawn of the social media era, teenagers and young adults have been the first to pounce on the online interaction craze. Colleges and universities are taking the hint and joining the social media revolution in order to form connections with their target demographic. However, higher ed institutions aren’t the only ones paying attention. […]
Let’s talk about email nurturing and your nonprofit organization. In our previous post, we zeroed in on the numerous differences between email marketing and email nurturing. To reiterate, email nurturing is far more targeted, customized, and strategic than your basic email marketing campaign. After all, email marketing done right IS email nurturing. The challenge is: How […]
