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{Video} One Day on Earth – 12.12.12

If your day is anything like that of internet meme sensation Grumpy Cat, it’s probably filled with finding the warmest patch of sunlight on the floor, nurturing your love/hate relationship with life, and feeling humiliated by the array of goofy hats your owner adorns you with before snapping some adorable photos. Including Grumpy Cat, many […]

How to Set Up LinkedIn Ads for Nonprofits

If your organization is looking to promote a website, landing page or an official LinkedIn profile, LinkedIn ads for nonprofits allow for specific targeting that goes beyond what other social advertising platforms offer. While Facebook is excellent for reaching people based on interests, LinkedIn goes beyond just likes allowing for ads to be targeted to […]

{Infographic} A Nonprofit Advocacy Campaign Checklist

What’s the best way to rally support for your nonprofit organization? Planes flying banners through the air? Your mission painted on the side of a blimp? ‘Fraid not! There’s a much simpler way to draw supporters and donors alike to your organization. We can sum it up in four words: Social Media Advocacy Campaign. Like […]

Internet Tips for Nonprofits: Understanding PageRank

There’s a large amount of mystery surrounding Google’s “PageRank.” If you’ve even a fleeting experience with search engine optimization (SEO), you’ve most likely heard of it. Business and organizations do everything they can to seek out enough “Google juice” to bump their PageRank by a single digit. But you’re probably curious about why it matters […]