How to use your nonprofit blog to increase and inspire your base audience.

Nonprofit and the All-Powerful Blog

At the heart of every great website is its content. For years now, blogs have become the central location on websites where the voice of the website’s owners can be heart. Some write a few paragraphs. Others write several pages. Some post photos. No matter the medium, these are all expressions of the writer’s knowledge […]

{Video} Harrisburg Young Professionals Nonprofit Organization

Dream big. People dream of starting their own businesses every day. They work hard to make it happen and take necessary risks along the way. From an outsiders perspective, the whole experience can seem extremely daunting. So why do we continue to take the plunge? We do it because we believe we can offer others […]

A Nonprofit’s Intro to the Social Media Process

 The social media process is a multifaceted one. Forming a social media campaign for your nonprofit organization is similar to building a complex machine, not in how difficult it is, but in how many moving parts it contains. If you’re just now taking advantage of what social media can do for you, you’re not alone. […]

The Best Social Media Sites for Nonprofits

Whether your nonprofit is just squeaking by with a very modest budget or has thousands of dollars at its disposal, social media and charitable organizations were made for each other. Attracting, engaging, and moving people to action are critical for nonprofits and their mission to make a tangible difference in society. With social media, the […]

Do Non-profits Need Mobile Marketing?

There are many elements to successful digital marketing:  a website that is effective at converting visitors to subscribers, SEO, email marketing, content marketing, and social media.  Add to that list mobile marketing which has exploded in the last couple of years, and you have a powerful lineup to help find supporters, recruit volunteers, and solicit […]

Social Media Is Good News for NPO’s Limited Budget

Getting the word out, building awareness and raising money can be costly ventures that add up quick.  For Non Profits, looking for economical ways to implement those actions is an ongoing challenge.  Social Media might be the answer you’re looking for. Social Media and what it can do is Good News for NPO’s.  When used […]

How Non-profits Can Build a Successful Twitter Campaign

Twitter’s continued growth to 450 million users and counting has reinforced its place as a corner stone of sound social media strategy.  Twitter is by far social’s simplest platform, with hardly any learning curve in terms of use.  Designing a successful Twitter campaign for your non-profit, however, will take a bit more thought and deliberation.

5 Things You Should Know About Pinterest Business Accounts

The wait is over: Pinterest business accounts are finally here. With this new update, the rising social media juggernaut has released a few new tools for ‘pinning’ as a company, organization or brand. If you’re a seasoned Pinterest pro or just want to know what all the fuss is about, check out these five tips […]

{Infographic} Non Profits and Benchmarks Study

Running an online marketing or awareness campaign can be a fruitless attempt if you don’t know where to set the bar- otherwise known as Benchmarks.  Just like everyone else,  nonprofits have to be aware of attainable benchmarks. It’s important to have realistic expectations in order to know if the goals you set are going to be […]

How Using a Digital Marketing Agency Can Help Non-Profits Save Resources

Non-profits are the unsung heroes of society, serving the public good, the forgotten, the sick, and the suffering.  Running a successful non-profit in the new millennium takes some serious marketing chops in addition to handling all of the administrative, operational, accounting and human resources related issues of an organization.  Making a difference can make you […]