SEO: How to Write Optimized Blog Posts
/in General/by Valeo MarketingWhen starting a blogging campaign for your website, SEO content writing (especially for blog posts) can feel like a daunting task. With a little strategy and persistence, content marketing and blogging can help you can increase your ranking all while producing some great content for visitors to your website to check out. If you’re getting […]
How Google Analytics Keyword Data Affects Marketing
/in General, SEO/by Valeo MarketingIn October, Google announced they were going to start encrypting search results for anyone logged into their Google account. This means that their search queries won’t show up in analytics as they have in the past, but instead are now displayed as Google Analytics Keyword (not provided). This has created a huge hole in a […]
How to Get SEO Benefits from YouTube Videos
/2 Comments/in General/by Valeo MarketingRecently, we produced a series of videos for a client’s YouTube page. After posting them, we later found out that one of the client’s distribution partners copied the videos and uploaded them to their own YouTube channel. As a high-ranking, extremely popular site, YouTube can be an extremely powerful tool for SEO. However, you need […]
Pinterest: A Powerful Business Tool
/in General, Social Media/by Valeo MarketingHave you heard the chatter surrounding Pinterest lately? One of the biggest things we’re hearing from folks that use Pinterest is “I’m totally addicted!!!” Hmmm. From a business or marketing standpoint, this get’s our attention. What’s one of the most important rules of starting, maintaining, growing a business? NETWORKING. Neverending NETWORKING. And then some more […]
Blogging for Small Business Owners – Get on the “Diet”
/in General/by Valeo MarketingMany small businesses are shifting their marketing efforts to Twitter or Facebook, but blogging for small business is crucial to getting top rankings. We understand that can be tough – which is why you need to get on a blogging “diet” and stick to it.
[Infographic] What Does Social Media Success Mean to Your Buisness?
/in General, Infographics, Social Media/by Valeo MarketingDo you know if your getting the most from social media? This week’s infographic (via Pagemodo) breaks down the stats on what social media means really to your small business. With a reported 53% of businesses now using social media and 88% percent of brands reporting that the biggest benefit of going social is increased exposure, social media is all […]
How to Write a Blog Post in 5 Easy Steps
/in General/by Valeo MarketingSocial Media may be the hot topic for online marketing, but you still need to put out quality blog content regularly to get noticed on the web. Check out our 5 Ingredients for a how to write a blog post that stands out and catches attention 1. Choose Content that Readers will Actually …Read. When it […]
SEO Benefits of YouTube Audio Transcription
/in General/by Valeo MarketingA fairly simple way to increase the search engine ranking of your YouTube videos is adding audio transcriptions to each individual video. Adding captions to your videos will transform unsearchable audio into text content that can give you an SEO boost. While the Title, Description and Keywords should be the primary focus of optimizing your […]
Small Business Local SEO Guide
/3 Comments/in General/by Valeo MarketingSmall Business Local SEO is more important than ever. Local Searches (with geo-modifiers) now take up a full 20% of all searches performed on the internet. That’s over 3 billion searches each month that use a local term like a city name or region. That doesn’t even count localized results for generic terms like “plumber.” […]
Getting Started with Content Marketing
/in General/by Valeo MarketingWe’ve been talking a lot about getting started with content marketing lately and with good reason. It’s got great long-term ROI. It’s compelling and taps in to our fundamental human desires. We even gave you a step-by-step guide to getting started. But maybe you’re still overwhelmed and unsure where to begin. Content marketing is a […]










