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Meta Tags Optimization for Search Engines

If you are familiar with Search Engine Optimization techniques, it is most likely that you must have already come across a lot of information on Meta Tags. In this article, we simply talk about what Meta Tags are, their importance, the important Meta Tags and useful tips on how to optimize your Meta Tags for […]

Keyword Research for Search Engine Optimization

Importance of Keyword Research for Search Engine Optimization Keyword Research is by far the most important aspect in any Search Engine Optimization initiative. This article shall discuss the important aspects of keyword research process. Keyword Phrase Research is a process of selecting the most “optimum performance” keyword phrases that can help visitors find your site. […]

Demystifying Google Supplemental index

What is Google’s Supplemental index? Supplemental index is Google’s index of web pages, which Google considers ‘unimportant’. Google will query its supplemental index if it fails to find good matches within its main web index. For obscure or unusual queries, you may see some results appear from its supplemental index. They’ll be flagged as “Supplemental […]

Google PageRank Algorithm Explained

What Is PageRank ? PageRank is Google’s measure of importance assigned to a web page on a scale of 1 to 10. You can check the PageRank value of any page by downloading the Google Toolbar. This article is intended at understanding PageRank and providing an insight into its different aspects. History of Site Ranking […]