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Setup a Google Webmaster Central account to monitor your site’s robots crawl status, HTTP errors, search keyword traffic, indexed pages, back-links and many more diagnostic & information tools. Google provides this at no cost to you. To appear higher in Google’s organic search results, the foremost thing you should do is to remove spider traps, […]
If you are initiating Search Engine Optimization of your website, you probably have done some study about SEO techniques through forums and articles. You may have somewhat worked out a roadmap of how to proceed with the site optimization process. While you may be clear on ‘what to do’, it would also help to understand […]
Whether it is the traditional print media or the electronic media, be it advertising, newspapers, or a website, copywriting is the use of a strong blend of powerful, motivating and persuasive words that not only put your message across to your target audiences, but also brings about the desired results. In advertising, good copywriting grabs […]
What is the robots.txt file? Working with the robots.txt file Advantages of robots.txt Disadvantages of the robots.txt file Optimization of the robots.txt file Using the robots.txt file What is the robots.txt file? The robots.txt file is an ASCII text file that has specific instructions for search engine robots about specific content that they are not […]
