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Improve Your Blog’s Click-Through Rate with Rel=author

Maybe you’ve noticed that since the beginning of the year, search results have gotten a little more visual. The long story here is that in the last few years, Google and the other search engines have started adding support for more types of rich snippets. Rich snippets can take a lot of different forms. Two […]

Beware of Inflated Google Research Results

Google’s Adwords research tool is one of the more often used tools when researching keywords for SEO. However, sometimes the statistics you are seeing may be drastically higher than the real numbers. When doing SEO research, going right to the source (Google) is often the best option. At the end of the day, however, Google […]

SEO: How to Write Optimized Blog Posts

When starting a blogging campaign for your website, SEO content writing (especially for  blog posts) can feel like a daunting task. With a little strategy and persistence, content marketing and blogging can help you can increase your ranking all while producing some great content for visitors to your website to check out. If you’re getting […]

How Google Analytics Keyword Data Affects Marketing

In October, Google announced they were going to start encrypting search results for anyone logged into their Google account. This means that their search queries won’t show up in analytics as they have in the past, but instead are now displayed as Google Analytics Keyword (not provided). This has created a huge hole in a […]