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How Non-profits Can Build a Successful Twitter Campaign

Twitter’s continued growth to 450 million users and counting has reinforced its place as a corner stone of sound social media strategy.  Twitter is by far social’s simplest platform, with hardly any learning curve in terms of use.  Designing a successful Twitter campaign for your non-profit, however, will take a bit more thought and deliberation.

5 Things You Should Know About Pinterest Business Accounts

The wait is over: Pinterest business accounts are finally here. With this new update, the rising social media juggernaut has released a few new tools for ‘pinning’ as a company, organization or brand. If you’re a seasoned Pinterest pro or just want to know what all the fuss is about, check out these five tips […]

{Infographic} Non Profits and Benchmarks Study

Running an online marketing or awareness campaign can be a fruitless attempt if you don’t know where to set the bar- otherwise known as Benchmarks.  Just like everyone else,  nonprofits have to be aware of attainable benchmarks. It’s important to have realistic expectations in order to know if the goals you set are going to be […]

How Using a Digital Marketing Agency Can Help Non-Profits Save Resources

Non-profits are the unsung heroes of society, serving the public good, the forgotten, the sick, and the suffering.  Running a successful non-profit in the new millennium takes some serious marketing chops in addition to handling all of the administrative, operational, accounting and human resources related issues of an organization.  Making a difference can make you […]