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Entries by Valeo Marketing

SEO Research: Understanding Your Online Presence

October 8, 2012/in General, SEO/by Valeo Marketing

Your search engine optimization campaign will always start with research and planning. In this phase, you’ll need to determine your goals for your SEO campaign and develop a strategy for effectively meeting them. Identifying the Right Keywords for SEO Research There’s a common misconception that research only involves picking out some high volume keywords (the words or […]

Content Marketing Works

October 5, 2012/in General/by Valeo Marketing

If you’re involved in the marketing space, you probably haven’t been able to avoid hearing the term “content marketing” in the last few months. It doesn’t sound sexy, but it’s generating as much buzz as any marketing trend in recent years. If you look at the data, it’s pretty clear why: Content marketing works. Better […]

How to Have a Successful Relationship with Your Marketing Agency

October 3, 2012/in General/by Valeo Marketing

  With such a diverse line of clientele, we have heard all sorts of horror stories of their previous experiences with a marketing agency; which gives us all the more reasons to be sure we make an impression that will turn their apprehension to a positive experience.   From current clients bad experiences to the […]

What you can learn from Harley-Davidson

October 1, 2012/in General/by Valeo Marketing

As much as we all love our classic chrome-coated fenders and the “potato potato” noise of the V-twin motors, unlike many companies, Harley-Davidson has survived this long because not just because of a great product, but also due to a few of their little secrets. Harley-Davidson’s ads have been essential to their success and has […]

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