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Entries by Valeo Marketing

{Infographic} Social Content Strategy: Cheeseburger Style

September 17, 2013/in Content Creation, General, Infographics/by Valeo Marketing

If you’re a marketing blog addict, you have most likely noticed content marketing or social content marketing comparisons popping up all over the internet. “Content marketing is like a ferris wheel.” Or “a good social content strategy should be like Britney Spears”… Yeah. Today’s infographic helps roll content creation in a new, tastier direction: The Social Content Strategy Cheeseburger.

Secret Tip to Increase Your Nonprofit’s Email Open Rate

September 13, 2013/in Email Marketing, General, Nonprofit/by Valeo Marketing

In email marketing, no word is considered dirtier than ‘Spam.’ The phrase itself is enough to send shivers down the spine of anyone marketing online. Today we’d like to share a little-known tip to increase your nonprofit’s email open rates and keep you out of the Spam folder. First off, let’s talk about Sender Packet […]

{Infographic} Infographics: Powerful Nonprofit Marketing Tools

September 10, 2013/in General, Infographics, Nonprofit/by Valeo Marketing

Infographics are by far the most amazing thing to grace the internet since Lolcats and Zombo.com (it’s lifechanging). They combine relevant facts and bold images all in one handy graphic. Now, it goes without saying certain industries *cough* nonprofits *cough* could benefit more from the visual stimulation infographics provide. The importance behind any organization’s cause […]

{Video} A Step-by-Step Guide to Developing an Email Nurturing Strategy for Your College or University

September 6, 2013/in Email Marketing, General, Higher Education/by Valeo Marketing

Let’s talk email nurturing for your college or university. Because there’s still time to pull in new leads prior to the spring semester, September presents a perfect time to take a long, scrutinizing look at your current email marketing campaign. To start, ask yourself: Could my campaign be more lead focused? In a previous post, […]

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