In today’s increasingly mobile-connected world, colleges and universities need mobile websites. Without one, you may be alienating a large chunk of your target audience: mobile-dependent, college-age millennials. Here are 5 reasons why colleges and universities need mobile websites. 1. You’re Getting Left Behind without One Almost 60% of universities had some form of a mobile presence in 2012. In […]
In our last post, we discussed the importance of a two-pronged digital marketing strategy, with an emphasis on social media. In this entry, we will dive into the ins and outs of email marketing and why it too is vital to your nonprofits’ outreach.
In 2013, Google anticipates that mobile internet traffic will exceed traditional desktop traffic for the first time in history. With web usage on tablets and smartphones on the rise, nonprofits without an established mobile web site may be left in the dark. If your organization doesn’t already have a presence on on this emerging platform, […]
All the recent algorithm changes with Google have overshadowed a new, and very cool, update. You may have noticed it when you were searching around for some popular brands including Groupon, Amazon, and eBay. It looks like this: Mobile Apps […]