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Entries by Valeo Marketing

Blogging for the Faint of Heart

December 5, 2012/in General/by Valeo Marketing

Sitting down in front of a stark white computer screen is daunting. The thin, blinking line in the top left of an empty page is a reminder of the journey ahead: hundreds of words and thousands of keystrokes, all to fill a single page. And each of those words must be carefully chosen to convey […]

How to Help Your Non-Profit Video Go Viral

December 4, 2012/in General/by Valeo Marketing

With upwards of nearly 100 thousand videos a day being seen on YouTube, it doesn’t take much for your video to get lost in the crowd. Oh the aspirations of that magic word: Viral. You’ve got to stand out, stay on top and offer a video that’s going to get bounced around by viewers and […]

Measuring Social Media Campaigns

December 3, 2012/in General/by Valeo Marketing

Nonprofits face a unique set of challenges when it comes to promoting themselves through social media. Different than traditional businesses, nonprofits need to attract donors and volunteers, as well as build awareness for their cause. Engagement through various social media channels has quickly become go-to tool for nonprofits to spread awareness and increase engagement. These […]

{Infographic} Email Marketing vs. Lead Nurturing

November 30, 2012/in Email Marketing, General, Infographics/by Valeo Marketing

How much do you know about the balance and difference between Email Marketing and Lead Nurturing? It’s a constant battle to keep your business on the forefront of consumer’s minds.  If you hammer out the email marketing concept used by many and “blast” them too much with irrelevant correspondence just to keep your name fresh, […]

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