November 5, 2003 would probably go down in search engine history as an important milestone. It is the day Google implemented sweeping updates in its algorithm, (nicknamed – Google ‘Florida’ algo update), which threw several thousand high-ranking sites off their ranks. The entire SEO community is exhibiting unprecedented nervousness, even rage. While the feelings are […]
Search engines offer the function of advanced search to deliver the most relevant results. Most surfers frequenting search engines overlook these options. If used as suggested, one can cut down results from thousands of irrelevant pages to select useful links. In this case study we are going to cover some points of searching using Google. […]
How will it affect your site ranking? If you have done some serious reading about your website optimization, you probably would have come across the reference to the phrase “anchor text optimization”. This article shall discuss the definition and importance of anchor text and how you can use this powerful website optimization feature to get […]
How will it affect your site ranking? In the previous article, we discussed how we believe that Google has deployed the Hilltop algo in its ‘Florida’ algo update. As usual, Google has been silent about the algo update so our analysis is based on research and experiments. Why need a new algo? While the PR […]
