Posts

{Infographic} Storytelling With Social Media: One Frame at a Time

All nonprofits are superheroes. And every superhero has a story. Although your story may lack the extremely durable cape, it possesses elements identical to those found in superhero comics: the same burning desire to save, preserve, or call attention to a cause you and your team are passionate about. But what else does a nonprofit […]

The 5 Best Colleges Killing it With Higher Ed Social Media

Are you using Facebook and Twitter to market your college? If so, you know it’s nearly impossible to compose an attention-grabbing social media campaign right off the bat. So what do you do? Many social media marketing managers find fleeting success by making constant adjustments to their plan; however, many find this method to be […]

{Infographic} 16 Ways Educators Should be Using Pinterest

Who doesn’t flippin’ love Pinterest? Ok, I’ll be the first to admit I thought Pinterest sounded like Lamesville USA when it was first introduced. Yeah, I know. Images entice and generate a brand of allure text just can’t measure up to. But like others who have doubted new things, it grew on me the way […]

{Infographic} A Case Study in Social Media Demographics

Face it: At some point or another, you’ve fallen under the spell of a social media site and the only word to describe your insatiable need to check your profile every 10 seconds could only be described as “discernibly smitten.” When creating a social media marketing campaign, it’s best to ask yourself “Who am I trying to […]