Tag Archive for: higher education

5 Reasons Colleges & Universities Need a Mobile Website

In today’s increasingly mobile-connected world, colleges and universities need mobile websites. Without one, you may be alienating a large chunk of your target audience: mobile-dependent, college-age millennials. Here are 5 reasons why colleges and universities need mobile websites. 1. You’re Getting Left Behind without One Almost 60% of universities had some form of a mobile presence in 2012. In […]

{Infographic} How Universities are Spending Your Tuition Money

Tuition (too-ish-uhn) n. : A dreaded term capable of producing shivers up even the most courageous parent’s/student’s spine; also known as the ‘Word-That-Must-Not-Be-Spoken’ In recent years, a lack of government subsidy to our higher education institutions have forced schools to compensate by upping tuition costs. Rising costs inevitably lead to the question “Where exactly is […]

4 Ways Successful Universities Get Email Signups

In the early stages of an email marketing campaign, building a large email list can be a daunting task. If you’re just starting out an inbound campaign for your college or university, take into account these 4 ways successful universities get email signups. 1. They Offer Premium Content Today, email subscribers are looking for more of incentive than great […]

{Infographic} The Good & The Bad in Grad School

Thinking of applying to Grad School? You’re not the only one! Thousands of undergraduates pursue grad school annually to obtain stellar careers with higher salaries. But is it really worth the effort? Read what we have to say before establishing your verdict. Let’s start with the “cons” side of our pros and cons list. As […]