{Infographic} Twitter Psychology for Marketers

Today we’re talking about Twitter Psychology, which is more important than you might think. Why? Well, those who are looking to market themselves via Twitter can find themselves wondering why people are unfollowing them, or why they are not being retweeted. Knowing what Twitter users find important or how they are likely to respond is […]

{Infographic} Testing Social Media Signals and Search Rankings

Have you been wondering how social media activity impacts your search ranking? Who hasn’t? The simple and understood truth is that of course social media activity has an effect on rankings; the more difficult part is trying to figure out what that may be. TastyPlacement, Inc. did a study on five websites and five social […]

{Infographic} The 4 C’s of Social Media Marketing

On a scale of 72 to 145, how would you rate your nonprofit’s social media posting habits and online interactions? If you’re thinking it’s somewhere between 70 and 71, you need help. STAT. If your current social media plan consists of tossing up a few facts and unmoving posts here and there, you’re doing it […]

{Infographic} Storytelling With Social Media: One Frame at a Time

All nonprofits are superheroes. And every superhero has a story. Although your story may lack the extremely durable cape, it possesses elements identical to those found in superhero comics: the same burning desire to save, preserve, or call attention to a cause you and your team are passionate about. But what else does a nonprofit […]