Potential customers that find you from search engine listings are more likely to do business with you.
Study after study indicates people are less likely to click on paid search ads rather than on results from natural search engine optimization. One study found that search users are up to six times more likely to click on the first few organic results than they are to choose any of the paid results.
The reasons for natural search engine optimization are clear but the playing field is not. That's why it's important that you take advantage of our services.
Copywriting | Page Rankings | Compatibility | Validation | Link Building
General Information:
Natural Search Engine Optimization
Natural search engine optimization usually gives you a much higher return on investment than pay per click. More searchers click the natural search engine results versus the pay per click ads, so you get much more traffic for less.
Pay Per Click Search Engine Advertising
Pay per click provides an immediate boost of qualified visitors, leads and sales giving you fast results. Pay per click advertising is your best option if you seek fast results and a good return on investment while you are waiting for your Search Engine Optimization (SEO) program to "ramp up."
However, depending on the market demand for your keywords and clicks, your Pay Per Click campaign can cost hundreds, even thousands per day.
Conclusion
The key point is it´s not really SEO vs. PPC, but SEO and PPC. It just depends on your budget and your marketing goals. With various optimization strategies you can lower your PPC costs, but over the long term natural search engine optimization will give you a higher return on your marketing dollar.
Corporate Web Sites
Less than 10 percent of America´s top corporate Web sites are optimized to generate maximum search results. Studies show that:
- Content on the majority of the Web pages are not properly optimized with strategic keywords.
- Only 25 percent of the manufacturer´s homepages have effective Title Tags that used strategic keywords.
Well-optimized sites get top listings that yielded extraordinary increases in traffic and conversions. However, the non-optimized sites were not found in the first three search engine results pages.Setting up, optimizing and managing your Search Engine Optimization and Pay Per Click Search Engine Advertising campaigns takes a skilled professionals. Contact us today for a free price quote.
The Power of Social Media Marketing for Your Business.
Social Media Marketing is an ongoing conversation with your customers. It’s about building your brand, developing business connections and relationships, conducting market research and generating sales.
We help companies use social media to engage their customers, improve collaboration, build brand loyalty, and drive qualified visitors to their web sites. Contact us today to learn more about this cost effective marketing strategy.
Learn More
